Chief of Staff · AI Managed Agents

I make the complex, simple.

I help founders and high-growth leaders build the operating system underneath the growth. Fifteen years of hands-on work, done with care. AI and automation make it faster. The operating clarity is what makes it stick.

Where founders get stuck

You know the work can be simpler. The hard part is everything else.

Which tools, which order, who owns it after launch, and how it plugs into the operating system you already have.

We have AI tools (and a lot of them), but no one owns the strategy and program.
I turn experiments into an operating cadence: clear owners, useful workflows, measured adoption, and a stack your team can actually maintain.
We know the work is messy, but we are not sure what to automate (and when).
We map the all processes first, then prioritize the most useful and effective automations. Not everything needs an AI agent, sometimes a spreadsheet it is.
The strategy makes sense in a deck, but not in the daily grind.
I translate vision into processes, rituals, budgets, and decisions. The plan has to survive the actual day-to-day.
The team is growing faster than the operating system around it.
I help (re)build the architecture underneath: roles, handoffs, manager rhythms, tooling, risk, and the financial visibility to keep scaling effectively.
What I do

Five places I make the work simpler.

The work clusters into five areas. Most engagements touch three or more.

01

AI & automation

I find where AI fits in the work you already do, then build and ship the one or two agents that earn their keep. No new chaos, just clarity.

  • Process audit and friction inventory across all departments and teams
  • Tool landscape review against your real constraints
  • Build and roll-out 1–3 AI agents per sprint
  • Adoption plan with a clear ownership and process

Best for: Companies with tools (some AI) scattered across teams and no single owner running the program.

02

Strategy

Actionable plans that align operations with the business goals, written so your team can run them without me moving forward.

  • Vision-to-roadmap translation, with process docs and owners
  • Operational alignment across leadership and execution
  • 90-day, 12-month, etc. of the same plan
  • Quarterly review cadence built in from day one

Best for: Companies where the plan is clear to the founders but hasn't reached the people executing it.

03

Teams

Rebuilding the structure, mentoring the managers, and putting rituals in place so motivation shows up weekly.

  • Org and reporting structure review
  • Manager mentoring and 1:1 design
  • Performance, feedback, and recognition rituals
  • Hiring panels, rubrics, and onboarding redesigns

Best for: Companies where headcount grew faster than the manager skills, rituals, and structures underneath it.

04

Finance

Sharper budgeting and forecasting, real cuts to vendor and tool cost, and growth models the team uses to make decisions.

  • Budget and forecast model review and rebuild
  • SaaS and tools-stack audit (typical reduction: 20–40%)
  • Unit economics and growth model design
  • Reporting cadence to the CFO and team

Best for: Companies making growth decisions without a framework that shows whether the the finances works.

05

Risk

Plans for the failure modes that matter, so the team can keep moving fast without getting trapped.

  • IT stack review and resilience assessment
  • Compliance posture (SOC 2, GDPR, EU AI Act) and gap remediation
  • Security review across vendors, access, and incident response
  • Documented runbooks for the failure modes that matter most

Best for: Companies handling PII, sensitive data, or regulated information that want to expand markets without adding new exposure.

Engagement

How we work together.

Pick the model that matches where you are.
We'll confirm on our first call.

Diagnostic

Roadmap + leadership readout

Format
Fixed-scope
Duration
2–3 weeks

Fractional

Accountable program ownership

Format
Monthly retainer
Duration
3-month minimum

Advisory

Senior counsel on demand

Format
Async + monthly call
Duration
Quarterly
Approach

How the work actually happens.

  1. 01

    Listen

    Every engagement starts with deep listening to the leadership team, to the operators, and to what isn't being said in the all-hands. I'm an operator and executive coach at heart; the diagnosis is the deliverable that makes everything downstream flow.

  2. 02

    Understand

    Before we touch any tool, we map what the company actually does today: processesworkflows, handoffs, points where work stalls, and the points where it sparks. Most "AI strategy" engagements skip this step. They really shouldn't.

  3. 03

    Choose & Build

    The right tool is the one your team will actually use when they need it. We pick the stack that fits your OS: your data, your security framework, and your team's daily flow. Then we build alongside the team, not over their heads. Tool-agnostic by default: Claude, OpenAI, n8n, custom. Whatever makes an impact for success.

  4. 04

    Operate

    AI programs easily looses tracking. Most peak right after deployment and then is slowly forgotten. We measure what each automation saves and improves, retire what doesn't, and re-prioritize ongoing. The operating cadence is the key to ongoing success.

About

Who I am.

Kristian Kruse drinking coffee outdoors among desert rock formations.

I'm an operator. Fifteen years inside high-growth companies across creative agencies, consumer hardware, immersive media, and AI-native work, plus a handful of stealth-stage builds along the way. Different industries, same problem underneath: ambition outpacing the systems built to carry it.

What I do is the load-bearing work of scaling. The trust, transparency, and operating rhythm that turn ambition into something a team can actually deliver. AI, automation, and operations are the lenses I'm best known for, but the role takes the shape of the moment: Chief of Staff, fractional Head of Operations, embedded operator. Mapping the process. Understanding the landscape, then selecting and implementing the tools that fit the problem, not the other way around. Restructuring teams so people can do their best work. Cleaning up the budget. Building the cadence the team trusts on Tuesday. I work embedded and tool-agnostic by design, and most engagements end up touching product, finance, legal, and beyond.

I keep a small roster, by design. Each client gets my full attention and care, not a slice of a distracted calendar. I lead from listening. The difference between a consultant and an operator, in my view, is whether they stick around long enough to see if the thing they shipped actually got used.

Outside the work, I write about fatherhood, take pictures, and make ceramics. The coaching shows up everywhere.

If any of this resonates, book 20 minutes.

P.S. And yes, I do actually use em-dashes :)

Boundaries

A short list of nos.

  • I do not replace your team. I make them stronger.

  • Tool-agnostic by principle. I start with the problem, the path to solving it, and the stack you already have.

  • I do not disappear after launch. Guidance and hands-on work are part of the work.

  • I do not take work I cannot do well. If you need something outside my range, I will tell you and point you to someone can do it.

Get in touch

Tell me what you're trying to figure out.

A 20-minute call to start. No deck, no pitch. A conversation about where you are, where you want to go, and what's keeping you stuck.